Analyzing cost effectiveness across search engines for PPC

    Hostway Marketing, November 03, 2010

    By Buffy Cranford Even with limited funds, Internet advertising can be an affordable part of your monthly marketing budget.

    Three Simple Tricks to Optimize Your Pay per Click Advertising Efforts

    Hostway Marketing, May 19, 2010

    By David Hurley While it is important to get your pay per click (PPC) ad seen and even more important to get visitors to click on your ad, those aims pale in comparison with your conversion rate. There are simple tricks that can be used to optimize your pay per click advertising efforts, but they

    Five Internet Marketing Mistakes that Cripple Profits

    Hostway Marketing, January 26, 2010

    By Janet Attard Related Products Pay Per Click Advertising Drive targeted traffic to your Web site with a fully managed pay per click campaign from Hostway. Newsletter Broadcast Keep your customers coming back with Newsletter Broadcast. It’s easy to create an HTML newsletter—even if you don’t know HTML. And, it’s included free with Web hosting

    Increase PPC Returns with a Custom Landing Page

    Hostway Marketing, August 18, 2009

    By Hostway Related Products Pay Per Click Advertising Drive targeted traffic to your Web site with a fully managed pay per click campaign from Hostway. Pay per click (PPC) advertising continues to be one of the most cost effective and measurable marketing mediums available. Campaigns are becoming more sophisticated to increase the return on investment.