Google’s $1.65 billion acquisition of YouTube made it official: Online video is the next frontier in digital media. Currently 53% of adults say they watch videos online, according to an October 2006 Forrester Research study, and that number is expected to grow.
It’s time to get onboard and shape the future of this new medium. The possibilities are virtually endless. Among other things, you can:
- Create commercials
- Raise brand awareness
- Sell downloadable videos
- Broadcast live events
- Profit from video ads on your site
No matter how large or small your budget, there is an online video option for you.