By Tinu AbayomiPaul
First, let's define the term Explosive Results for our usage.
A standard social media campaign helps spread the word about you and encourages other people to as well.
An explosive social media campaign has inherent viral exposure, inspires community-driven communication, helps make the Web a better place and even brings joy to people, however fleeting.
When you share in social media, if your goal is just to get more people to see your links, you're on the right track, but at the same time, you're limiting your potential. You may think that getting explosive results from social media will take more time, energy and money, but this doesn't have to be the case. (more…)
By Hostway
Social bookmarking sites offer a free way to drive traffic to and raise awareness of your Web site. Social bookmarking is a way for people to save links to Web pages they like in the cloud and access them from any Internet connection. It also allows users to share bookmarked pages with each other, increasing its value to users and making it more attractive to marketers looking to gain traction with a viral marketing campaign. (more…)
By Angela Hribar
Virtually every company has a Web site — that’s a given. But with the volume of professionals going online for work-related purposes, you need more than a Web site to command maximum visibility and generate attention for your products and services. (more…)
By Ron Knight
Twitter is a wildly popular microblogging service. It involves writing Tweets, which are short updates of a maximum of 140 characters that tell your followers what you are up to. Although your Tweets are technically supposed to answer the question, "What are you doing?" Twitter has moved far beyond that. Tweets are used to share stories, link to photos, promote content, break news and a whole lot more. Twitter has also become an incredibly important tool for social media marketing professionals. Here are 12 ways in which Twitter can be used in your social media marketing campaign. (more…)
By Lauren Hobson
Most of us are well aware that the search engines frequently change their algorithms to improve search results for users (and foil spammers), which can make it challenging for small businesses just to keep up. But as Web technology continues to evolve, it also creates new opportunities for small businesses to improve their SEO strategies and boost their rankings as well. Social media (sites like Facebook, Twitter, LinkedIn, Technorati, Digg, etc.) provide an excellent opportunity for small businesses to not only promote their products and services online, but also to gain significant ground in the search engine results. (more…)
By Jeremy Gislason
The more times your customers visit your site, the more time they will have invested in your relationship and the more they will come to trust and rely on you. By building up their loyalty in this way, there is more chance that they will buy from you, follow your advice and buy your affiliate products, or click on ads that you recommend. (more…)
By Hostway
Twitter is a useful tool for engaging your customers in a conversation and driving traffic to your Web site. Watch this video to learn how to:
Video: Start Using Twitter for Your Business
Hundreds of millions of people have already created accounts with Twitter, Facebook and LinkedIn, and thousands more are signing up every day. Chances are good that your target market is using those sites as a way to connect with people and brands. It’s a great time to create a profile for your business and use these sites to your advantage. (more…)
Developed by students at Harvard University, Facebook began as a way for college students to connect. Eventually, membership was opened to anyone, and the numbers soared. As of this writing, the Facebook Web site claims more than 200 million active users—more than double the number of the former social media king, MySpace. (more…)
Many marketers with an eye on social media have a great interest in Twitter because it’s quick, easy and effective. Often described as a mirco-blogging service, Twitter allows registered users to post 140 character messages, called “tweets” to their “followers.” (more…)