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SoMoLo is an acronym for Social, Mobile and Local marketing. In our unified context, it describes the ways people interact in our technologically savvy society. Most of us are constantly checking the news, Facebook, emails, and many other things while on the go or at work while trying to manage our daily lives. We as individuals are constantly social, mobile and local. Let’s dive into each one of these areas to learn some interesting facts, see some study results, and envision how we can each apply these to our own businesses.